Do Scare Tactics Motivate YOU to Live a Greener Life?

Many environmental organizations use scare tactics to motivate people to take action. For most people, the end result is that they are overwhelmed and too discouraged to act.

Listen in to an interesting conversation I had on this very topic with Diane Wood, president of the National Environmental Education Foundation (NEEF) as we explore different methods to inspire people to get engaged with green issues.As part of our partnership with Chicago Public Media/WBEZ, this content also appears on the station’s Worldview page.